2014, baskets, layout, longaberger, magazine, pets, signatures, work

Furry Friends in Baskets

Longaberger has a magazine called Signatures, that is exclusively made for their Collectors Club members. In the fall of 2014, I organized this collection of Home Consultant’s pet pictures to be in the Fall Winter issue.
First, I asked Home Consultants on social media to send photographs of their pets in Longaberger baskets. I was overwhelmed by the response. Sometimes I had to ask them to send me higher quality photographs to ensure the pictures looked good printed. I wrote captions for the photos (using their name and pet’s name) and a paragraph explaining the pictures. Using old Signatures as inspiration, I suggested to the graphic designer that pet toys be incorporated into the layout. Together, we laid out the pages. I’m happy with how it turned out and it was such great experience learning how magazine information can be gathered and laid out.

Pages 22-23 from the Fall Winter Signatures

I asked Home Consultants to submit pictures of their pets in baskets, organized the responses, sent thank you e-mails, wrote captions and helped plan the page layout for this page. 

I wrote this short paragraph that accompanied the pet pictures.

From page 24 of Fall Winter Signatures.
2014, copy, longaberger, product, writing

Product Copy

Here are some examples of product copy that I have written for The Longaberger Company:

2014 Christmas Collection™ Stocking Basket Set 

This once in a lifetime gift is one that you and your family will treasure and pass down. Use it to store heirloom ornaments, keep holiday recipes handy, store your actual family stockings or dress up your bathroom counter for the holidays by filling it with toothbrushes, toothpaste, hair accessories. Make it even more memorable by having all the grandkids sign the board bottom. Made in the U.S.A. 



Wrought Iron Beverage Carousel

Now you can keep all of your single-serve beverage cups smartly organized and accessible. This carousel has the capacity to display 24 standard-sized single-serve assorted coffees and teas for your family or guests. It features a lazy-Susan base that rotates for quick access to every cup. The sleek and modern appearance is sure to accentuate any kitchen décor. 


11″ Silicone Cover 

Turn any bowl up to 11” into an air-tight storage container. This lid makes it easy to seal and store leftovers. It reduces  the need for foils, plastic wraps and freezer bags that just wind up in the trash. The lid can be used to keep prepared meals warm at the dinner table or to quickly stow leftovers for later enjoyment. Simply place the cover over a bowl, gently press down and an airtight seal is created. Fits Fits 8-in-1 Entertainer Large Bowl, Grandma Bonnie’s™ Pie Plate, Large Mixing Bowl, Flameware® 4 Quart Dutch Oven, 10 ½” Braiser. Oven and dishwasher safe. 11”d. 

Go To Basket Khaki CheckWhat basket do you “go to” when you need to a helping hand? Designed to compliment our Khaki Check fabric, the new Khaki Check Go To Basket is just the thing for Saturday errands, homework, projects and school papers to sign. Perfect to carry all the items you pick up along the way to put back in their proper places! Protector available separately. 21 1/2″l x 13 1/2″w x 6″h; Rec. Wt. Use: 30 lbs.


Hope Inside Button Basket

Horizon of Hope® can no longer be contained to just one month a year. The Hope Inside Button Basket has a classic Warm Brown exterior with Dark Pink interior weaving. The American Cancer Society will receive $2 from each basket purchase. What a great way to show your support of such a worthy cause. It integrates with the Woven Traditions® Soup & Salad Bowl and Small Mixing Bowl. 7″d x 3″h, Rec. Wt. Use: 4 lbs.


Set of 2 WoodCrafts Reindeer

It’s about time that Santa’s hard-working reindeer find a home in your holiday décor. Each Reindeer includes 2 legs, a body, and antlers that lay flat for easy storage, when the real reindeer are back in the North Pole.  Made in the U.S.A. Available in Warm Brown, Bold Red or Whitewashed; Set includes one Small (7¾”l x 5½”w x 10½”h) and one Medium Reindeer (12″l x 9″w x 17″h). Must be same color choice. Made in the U.S.A.



The images and text is property of The Longaberger Company. I helped write product copy and am using this to show an example of my writing skills.

blog, july, longaberger, organization, tips

How to Organize your Home

This is a blog post I wrote for Longaberger‘s new blog. I wanted to share with home consultants how they can use Longaberger products to easily organize their lives. 

“Where did I put my [blank]?” Staying organized is important not only because it makes your home look nice, but also because it can reduce stress – so don’t waste another minute searching for anything. Try cleaning up your home with baskets – they make great organizers and are über portable. Treat yourself to an organized and clutter-free life with these easy tips.

Kitchen 

    • Keep utensil drawers tidy by using different size basket protectors. 
    • Clean out your refrigerator and freezer by taking everything out. Take inventory of what you have. Wipe off the shelves inside. Move food back in, taking care to group similar foods together.
    • Stack smaller ceramic bowls inside larger bowls or containers.
    • Only give appliances you use daily a prized spot on your kitchen counter. Other appliances can be kept behind cabinet doors.
    • Organize your pantry like this:
      • Top Shelf: lightweight packages of cereal, pastas, rice, crackers and chips
      • Middle shelf: oils in small baskets, vinegars, flours, sugars, and other dry goods.
      • Lower shelf: canned goods, food in jars, and bottles. Sort them in ceramic pans or bowls.

      • Floor: heavy items such as canned or bottled beverages and baskets of vegetables like potatoes.


Office  


    • Use a sticky note to remind yourself when papers can be tossed or shredded, so you don’t end up keeping them indefinitely. Otherwise old papers will swallow your desk.
    • Sort your papers in baskets by level of importance, timeliness or date. This is your opportunity to go crazy with the label maker.
    • Go vertical. Baskets stack easily and can hold a lot of papers and files. You can also use shelves, wall-mounts, or hooks to maximize your office space.
    • Use binder clips to keep the power cords around your desk untangled and out of the way. Attach the clips to the side of the desk and insert the end of each cord in the silver looping structure. Then sit back and watch your coworkers marvel at your genius.
Travel  

    • When traveling, pack your earrings in a pill case to keep them from getting lost. You can also pin them on an old tie or corkboard. No longer will you return home with just one earring!
    • Before packing, lay clothes out on your bed to visualize your outfits for each day. This ensures you bring only the clothes you’ll actually wear.
    • Thread delicate necklace chains through straws to keep them tangle free. Too many times I’ve returned home with a ball of tightly tangled necklaces. Skip the headache.
    • For a road trip, keep snacks, games, maps, CDs, books and drinks in a big handy basket. Bored children = unhappy children. 

Laundry Room 
    • Assign each member of the family their own basket so they have a place to put everything needed to get out the door in the morning, such as textbooks, hats, scarves, purses, sunglasses, etc. It’ll help them get out the door faster.
    • Laminate a “how to fight stains” chart and hang it on the wall in the laundry room, where you can refer to it when needed. Keep a basket full of stain-fighting tools like a bleach pin, scrubbing brush, etc., above the washer. Not that you ever get stains on your clothes or anything…
    
Bathroom
    • Place small items like eyeliner pencils or makeup brushes in a ceramic mug.
    • Corral extra bathroom supplies into baskets. You can store them under the sink if you want it out of sight, or you can stack them in the corner.
    • Hang a basket on the wall and put extra towels or toilet paper inside. This trend is all over Pinterest and the blogosphere.  

Closet

    • Hats, scarves, mittens, belts and purses can go in a hanging basket so they’ll be visible and within reach.
    • Organize clothes either by color or category. For example, put all button-down shirts with each other or all red shirts together. Your closet will look better and picking out an outfit won’t be as much of a nightmare.
    • Assign different color hangers to different seasons of clothes. Move seasonal clothes out of the way into baskets at the top of your closet.

So there you go. Now you can get more room out of your house, stay super organized and make it look pretty. Whether you’ve got five minutes or a whole weekend, there’s no better time to get your life (finally) in order!